Duct Tape Marketing
MAY 2, 2024
AI is part of that story. Marketers are just starting to use AI and wrap their heads around how it can be useful for what we're doing for SEO, and then Google is implementing ai, so generative AI on the search results pages, and that can be scary depending on exactly how Google implements it going forward.
Duct Tape Marketing
AUGUST 23, 2023
Lloyed Lobo (03:13): Definitely. Marketing was like me, and we bootstrapped this business to 10 million in revenue through building this traction community where we're bringing our ICP, our audience together around their aspiration and their goals. Lloyed Lobo (11:48): Definitely. TikTok, Facebook, all the CPMs are up.
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Duct Tape Marketing
MAY 8, 2024
In our conversation, Alan delves into the core principles of Lean Marketing and how it can transform the way businesses connect with their audience in today’s saturated landscape. Even prior to generative ai, we had content farms where people would just generate crappy low quality content. Alan (09:16): Exactly.
Duct Tape Marketing
FEBRUARY 15, 2024
Stephan (04:45): So it's important to understand that the tried and true techniques and tactics of SEO still apply in terms of identifying good keywords, topics that resonate or relate to your audience. You're going to be definitely leapfrogging your competitors. Who wants to read a thousand page book? (01:33): Your article.
Duct Tape Marketing
FEBRUARY 7, 2024
So it's specifically regenerative AI and text generative ai, which is where I live. People didn't necessarily understand it, but it definitely produced a result that was very cutting edge. Fast forward to today, everything you buy now has AI in it, supposedly like your detergent now has AI in it.
This is going to be BIG.
DECEMBER 5, 2022
Or, it’s just what “generative AI” does with a series of uploaded images of the two of us if given some creative prompting. What this tech definitely does is that it expands the size of the creator market. The truth is, a lot of that stuff just wasn’t very good—and quality was throttled by the limits of human talent.
Reid Hoffman
SEPTEMBER 7, 2021
For] our audience, as we go through this event, please feel free to ask questions in the chat function. I think the science-fiction genre in general lends itself so well to that. Because a story, by definition I think, is something that has an inevitability and a moral, and you’re telling the story for a sort of purpose.
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