Duct Tape Marketing

MAY 2, 2024

AI is part of that story. Marketers are just starting to use AI and wrap their heads around how it can be useful for what we're doing for SEO, and then Google is implementing ai, so generative AI on the search results pages, and that can be scary depending on exactly how Google implements it going forward.

SEO 83

SEO Search Generative AI Engineer 83

Duct Tape Marketing

AUGUST 23, 2023

Lloyed Lobo (03:13): Definitely. Marketing was like me, and we bootstrapped this business to 10 million in revenue through building this traction community where we're bringing our ICP, our audience together around their aspiration and their goals. Lloyed Lobo (11:48): Definitely. TikTok, Facebook, all the CPMs are up.

Community 58

Community Kuwait Cofounder Bootstrapping 58

Duct Tape Marketing

MAY 8, 2024

In our conversation, Alan delves into the core principles of Lean Marketing and how it can transform the way businesses connect with their audience in today’s saturated landscape. Even prior to generative ai, we had content farms where people would just generate crappy low quality content. Alan (09:16): Exactly.

Lean 85

Lean Technical Review ChatGPT Search 85

Duct Tape Marketing

FEBRUARY 15, 2024

Stephan (04:45): So it's important to understand that the tried and true techniques and tactics of SEO still apply in terms of identifying good keywords, topics that resonate or relate to your audience. You're going to be definitely leapfrogging your competitors. Who wants to read a thousand page book? (01:33): Your article.

SEO 72

SEO ChatGPT Technical Review Search 72

Duct Tape Marketing

FEBRUARY 7, 2024

So it's specifically regenerative AI and text generative ai, which is where I live. People didn't necessarily understand it, but it definitely produced a result that was very cutting edge. Fast forward to today, everything you buy now has AI in it, supposedly like your detergent now has AI in it.

ChatGPT 92

ChatGPT Generative AI Social Media Campaign 92

This is going to be BIG.

DECEMBER 5, 2022

Or, it’s just what “generative AI” does with a series of uploaded images of the two of us if given some creative prompting. What this tech definitely does is that it expands the size of the creator market. The truth is, a lot of that stuff just wasn’t very good—and quality was throttled by the limits of human talent.

Generative AI 97

Generative AI IP Open Source Artificial Inteligence 97

Reid Hoffman

SEPTEMBER 7, 2021

For] our audience, as we go through this event, please feel free to ask questions in the chat function. I think the science-fiction genre in general lends itself so well to that. Because a story, by definition I think, is something that has an inevitability and a moral, and you’re telling the story for a sort of purpose.

Conversion 66

Conversion Silicon Valley Technology Audience 66