Remove Audience Remove Product Remove Product Name Remove Sales Cycle
article thumbnail

The Secret Sauce Of Start-Up Success

YoungUpstarts

You want the starting market you have chosen to be narrow enough to allow your product/service to be easily differentiated, but not so narrow that there isn’t enough market for the business to be viable. Can a competitor’s product name be easily substituted for my company’s brand? Get the right team in place.

Georgia 238
article thumbnail

How to Create a Compelling Unique Selling Proposition

ConversionXL

Because that’s the audience they’ve dedicated to serving, which happens to be a segment of the market that nobody else was directly talking to when they first launched. They developed features with their specific audience in mind. how your product helps solve a problem), but it’s key to go beyond surface insights.

article thumbnail

Email Subject Lines: 8 Principles for Improved Open Rates

ConversionXL

However, you can follow these principles, which will guide you closer to writing email subject lines that are perfect for your audience. Generally, you’ll want to start by testing to variations on a small portion of your audience. Research your audience’s voice. Test your subject lines and measure the right metric.

Email 93