B2B Disintermediation Distribution Sales 
Growthink Blog
JUNE 14, 2017
If the answer comes back that sales would plummet as customers would leave for lower priced competitors, then the needed places where our offerings lack intrinsic and perceived value - because of operational inefficiencies and / or branding ineffectiveness - should become readily obvious. thought experiment.
Agile VC
JUNE 12, 2012
It’s conceptually no different from the early days of Western Union’s original payments business when people “wired” money to one another at each end of a physical distribution network. Also some of the mobile banking players are considering to build a parallel network that would disintermediate the card associations.
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