VC Cafe
MARCH 22, 2021
Although this has been known for years for B2C companies, it is interesting to see B2B companies realizing the importance of marketing early on, as well. . Many founders concentrate on perfecting their product, adding revolutionary features, and staying in stealth mode to avoid the competition. Part time CMO for B2B and B2C startups.
Cracking the Code
MARCH 28, 2022
This post is part of Accel’s Secrets to Scaling series, where leaders from across our portfolio share their learnings and advice with the next generation of European and Israeli entrepreneurs building global winners. And then you realised that there was a gap for B2B. Build the product, see the reaction, learn from it, and move on.
mashable.com
MAY 5, 2011
In April, “stealth” social media startup Kohort announced its upcoming launch. It may not matter to you what Kohort is or isn’t, nor whether stealth is good or bad. Kohort said the site was “stealth&# to play up the sense of mystery around its brand and to generate interest. All Rights Reserved. startupcto
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