ConversionXL

OCTOBER 21, 2012

Regardless of whether your business is in the B2B or B2C space, your email marketing effectiveness can be optimized. Research by Zarella at HubSpot suggests that doing so can impact your results pretty drastically: HubSpot Chart Showing Best Day of Week to Send Email for Max Clickthroughs. Segmentation by Place in Buying Cycle.

Campaign 111

Campaign Email Clickthrough Sales 111

ConversionXL

MAY 22, 2017

Andrew Chen explained this as the Law of Shitty Clickthroughs. Is it a B2B or B2C email?” , “What is the company where this contact is working at?” What Nathan pointed out is a very common issue with tactic “fatigue” that exists in many fields, like Human Aesthetic , Spoken Languages , or even Cinema. Image Source.

Customer 92

Customer Marketing Artificial Inteligence Clickthrough 92

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. First, you can use annotations to get viewers to clickthrough to another site while they’re watching. How do most visitors feel about video? As it turns out, pretty good… Image Source. via a form.

Video 48

Video Conversion Mobile Search 48