B2C Differentiation Naming PR 
The Startup Magazine
JANUARY 22, 2024
In today’s competitive business landscape, differentiating your brand and amplifying your message requires more than just a great product or service. For business owners seeking to elevate their company’s profile, engaging with a PR company can be a game-changing strategy.
Duct Tape Marketing
SEPTEMBER 30, 2022
Karrie is Chief Marketing Officer at Typeform, leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the internal creative studio. 2:48] Has design been a key differentiator for Typeform? [3:23] 8:26] What do you feel is your core differentiator? [10:50] Glad to be here, John.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Mike Michalowicz
FEBRUARY 11, 2013
Every time you post with your business ID, your business name (and web page link) you’re putting yourself out there in front of potential customers. While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks.
Austin Startup
JULY 12, 2010
One, a focus on great customer care has become, in the era of Zappos, not just a requisite checkbox, but an opportunity for differentiation, and a primary means of acquiring and retaining users (customer care as a revenue generator, not just a cost center). Two trends since that incident have made the issue even more important today.
Duct Tape Marketing
FEBRUARY 2, 2023
There's gonna be no PR spin. And one of the things I'm proud of in the book is I have dozens of brand new case studies, diverse b2b, b2c, big companies, you know, small companies. You never will because they've got points of differentiation, right. 15:46): I am not going to hear one ad, I am not gonna hear one brand messaging.
Expert insights. Personalized for you.
110 
Let's personalize your content