Remove Campaign Remove Forecast Remove Reference Remove Sales Cycle
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The Rise of AI in Advertising

Duct Tape Marketing

Recent, an episode featured Max Novak, the founder of Nova Cast, where he talked all about how podcast booking campaigns create value For listeners and for brands. And then we can start, once the data is right, then we can start to forecast and predict better. And you can listen to it all on your lunch break.

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Finding the Truth in Your Business

Duct Tape Marketing

There are things that you need to track over time for reporting, forecasting and goal setting, but there usually only a couple things that matter day to day, week to week, regarding your current highest payoff priorities and those need to go on a dashboard that you can visit daily. Typical sales dashboard metrics include: Leads.