Remove Canada Remove Customer Development Remove Design
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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

In the next few posts that follow, I’ll describe more specifically how this model distorts startup sales, marketing and business development. —– Part 2 of the Customer Development Manifesto to follow. related recent reading: The Customer Development Manifesto: Reasons for the Revolution, The Customer Development [.]

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Seven Things Your Customers Can Do Better Than You

YoungUpstarts

Your customers don’t. This makes them far more credible to other potential customers than agencies or internal employees. SAS Canada is a good case in point. The company was having a noticeable customer retention issue several years ago. They need to get creative about bringing customers into these programs.

Customer 168
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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

Consider the superb results companies are getting from this new way of thinking about customers: - Customer salespeople achieved, in effect, 80 percent close rates for Salesforce.com , which was key in growing their business in the face of much bigger, better-funded competitors. - You have to make it easy for them to do so.

Customer 154
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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

I built a multi-million dollar company (and sold it) from New Brunswick Canada. what are the most crucial steps to be taken by a new tech startup when outsourcing major part of the tech to IT firms or outsourcing “product development” eg new social media website project? I’m studying design.

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Two Ways User-Generated Content Can Keep Your Brand Relevant

Duct Tape Marketing

Whether you’re a startup business building an audience or an existing brand struggling to establish a solid base of loyal customers, developing a marketing strategy that heavily emphasizes user-generated content will benefit your product one way or another. A good example is Starbucks’ successful design-a-cup campaign in 2014.

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Three Types Of Startup Advisors You Might Not Have Thought About (But Will Help You Win)

Hunter Walker

AngelList had just started and their company profile page had a bunch of “Advisor” slots to populate that were displayed in the same visual design as investors and team members. A sales and marketing tactic as much (or even more) than a customer development one, try setting up a Customer Council Advisory Board.

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Where is the best place to find a rockstar developer to bring it to life?

www.quora.com

" => I have not bothered to put up a landing page, survey to test customer demand, or done any customer development whatsoever. "Where is the best place to find a rockstar developer to bring it to life?" When Zuckerberg started Thefacebook.com he was a PHP coder (translation: not a real developer).