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SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it. Worry about the sales results. What did we learn?

Sales 120
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Digital Marketing & Analytics: Five Deadly Myths De-mythified!

Occam's Razor

I've suffered enough bruises on the front-lines from trying to re-imagine the current and revolutionize the future across multiple industry verticals, countries, opportunity sizes. Yes, you can get some weak demographic or, a bit better, psychographic signals from surveys TV channels or magazines did. Does Yahoo!

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Google VP: Here's How to Get Bought By Us

mashable.com

Subscribe to the Business channel. This is a emerging industry and GLIIF is poised to capture a large market share in a very short period of time. GLIIF’s initial offering includes a brand-able and blend-able custom encrypted image at a low cost of entry, pre re-direction marketing services and full analytics.