Remove Churn Rate Remove Developer Remove Redemption Remove Revenue
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SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

The Pareto Principle states that you get 80% of your revenue from 20% of your customers. Humans develop habits based on what we believe is the fastest way to get from trigger to reward. Renewal rate. Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate.

Retention 101
article thumbnail

SaaS CRO: What You’re Not Testing (But Should)

ConversionXL

The Pareto Principle states that you get 80% of your revenue from 20% of your customers. Humans develop habits based on what we believe is the fastest way to get from trigger to reward. Renewal rate. Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate.