article thumbnail

The Essential SaaS Metrics for Growth

ConversionXL

And while that figure is promising, early-stage SaaS companies need a ton of growth to survive. In fact, SaaS companies with an annual growth rate of 20% or less have a 92% chance of failure, according to research by McKinsey. Don’t focus on metrics like MRR too early on. So what should you focus on when?

Metrics 117