article thumbnail

The Ultimate Guide to Increasing Ecommerce Conversion Rates

ConversionXL

If you run an online store, you’re always trying to boost your sales. The best sales copy is full, complete information. Once Amazon implemented the free shipping offer, sales went up in each country except for one – France. France charged 20 cents instead of free. Have a section for sales and specials.

eCommerce 134
article thumbnail

How Images Can Boost Your Conversion Rate

ConversionXL

He added images to all the screws he’s selling, and the sales of screws went up. Men who looked at the breasts the longest were also from France (and Denmark). Human photos on a landing page increase sales and conversions. I know of a guy selling construction hardware online. times more than British women!

article thumbnail

When “Free” Converts (and When It Doesn’t)

ConversionXL

Once Amazon implement their free shipping offer, sales went up in each country except for one – France. France charged 20 cents instead of free. Once they changed it to free, sales went up in France as well. There have been cases in which sales were boosted by as much as much as 2,000 percent due to free sampling.

France 48