Steve Blank

SEPTEMBER 7, 2009

This post describes how following the traditional product development can lead to a “startup death spiral.&# In the next posts that follow, I’ll describe how this model’s failures led to the Customer Development Model – offering a new way to approach startup sales and marketing activities. Why is it only alarming now?

Customer Development 228

Customer Development Developer Customer Silicon Valley 228

Steve Blank

NOVEMBER 16, 2009

I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. And without revenue how do we know if we achieved product/market fit to exit Customer Validation?” It’s an impressive portfolio.

Customer Development 223

Customer Development Web Developer Customer 223

Steve Blank

NOVEMBER 9, 2009

This reminded me of a conversation with one of my direct reports years before my daughter was born. Our conversation went like this: Me: Jim, how are we doing with getting Ansys ported? The rest of the progress report sounded just like this. When I explained this to him, the conversation got heated.

Silicon Valley 327

Silicon Valley Software Review RSS Technical Review 327

Steve Blank

APRIL 2, 2009

You can imagine the rest of the conversation; my sounding reluctant to let our own tests outside our building, the magazines begging us to let them have them, and finally a deal gets struck where we let the benchmarks out to the test labs of these magazines under their own name “The Potrero Benchmark Suite” without attribution to us.

Silicon Valley 124

Silicon Valley Technical Review RSS Software Review 124

Steve Blank

AUGUST 24, 2009

It was always a welcome change of pace to leave the brown of the unchanging desert and travel into town and have dinner with them and have a non-technical conversation about books, theater, politics, travel, etc. Her husband would look at me out the corner of his eyes and then we’d segue the conversation to some other topic.

Silicon Valley 191

Silicon Valley PR Technical Review RSS 191

Steve Blank

APRIL 30, 2009

If you look at the top 3 online retailers by conversion rate, none of these are award-winning designs : [link] [link] [link] However, they convert ~25% of visitors to customers. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) That’s 10x what many websites convert.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Steve Blank

MAY 7, 2009

I Hate Business Plan Competitions Yet this same conversation reminded me why every time students at Berkeley or Stanford tell me they’ve entered a technology business plan competition, I question whether they are wasting their time. And even if you did it’s the wrong focus, and time spent for a startup 2.

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