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How to manage technical and creative people when you’re in-between the two

The Next Web

People who nod when you’re talking in a meeting, who have side conversations with you and voluntarily ask you for your input. Partner with champions. That is who you want to partner with. Talking scrum to creative won’t work as well as to developers. Those with influence, influence. Look to see who is driving opinion.

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Create a “Content Playground” that’s Fun for Buyers (and Lucrative for You)

ConversionXL

For example, Kanban and Scrum are two popular agile project management rituals. The traditional funnel emphasizes owned platforms as hosting gated content helps track leads and conversions. Outlets include paid, owned, and earned platforms, as well as a place to host and share content.

Agile 139
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The Lean LaunchPad Goes to Middle School

Steve Blank

Scrum boards went up detailing everything they needed to accomplish by Friday afternoon. They drew customer archetypes and storyboards, tried emailing, phone scripts and face-to-face conversations. Next time, I am going to talk to people without my partner so it’s one-to-one. Scrum boards are a huge success for kid teams.

Lean 308
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The Lean LaunchPad Goes to Middle School

Steve Blank

Scrum boards went up detailing everything they needed to accomplish by Friday afternoon. They drew customer archetypes and storyboards, tried emailing, phone scripts and face-to-face conversations. Next time, I am going to talk to people without my partner so it’s one-to-one. Scrum boards are a huge success for kid teams.

Lean 200
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Startup Resources

www.vccafe.com

GetSatisfaction - conversations between companies / customers. Banana Scrum â?? A tool simple as Scrum itself. agile product management and Scrum tool. Automates Agile / Scrum development. Mark Suster GRP Partners Advice. Philippe Botteri, Bessemer Venture Partners. online subscription management.

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7 Account-Based Marketing Examples and Lessons

ConversionXL

Solve customer pain points to build trust, and make sure lead generation content covers bottom-of-funnel topics to lift purchase intent and improve conversion rates. Take this ebook offer from OptinMonster : OptinMonster offers website traffic conversion and monetization.

Marketing 100
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Should You Co-Found Your Company With a Software Development Shop (2 of 2)?

David Teten

on top of that often results in conversations and incentives that are difficult to overcome, especially early on in a company. Partnering with a source of capital, connections, and expertise for a large equity chunk is often worth it in those scenarios (e.g., I spoke with Thatcher Bell , Managing Partner, CoVenture.