Remove Customer Development Remove Naming Remove Revenue Remove Term Sheet
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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

And it was going to mention the two words that SuperMac marketing needed to live and breathe: revenue and profit. This year, marketing need to provide sales with 40,000 active and accepted leads, company and product name recognition over 65% in our target market, and five positive product reviews per quarter. It didn’t take more.

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Make No Little Plans – Defining the Scalable Startup

Steve Blank

Now with customers and early revenue, it was out raising its first round of venture money. Staring at us in the board meeting were three term-sheets from brand name VC’s and an unexpected buy-out offer from Google. Posted in Customer Development, Durant versus Sloan, Technology, Venture Capital.

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supermac War Story 7: Rabbits Out of the Hat - Product Line Extensions

Steve Blank

We did that when we surveyed our customers. And in this very unique case, we figured out how to maximize revenue and profit by branding and product line extensions. Marketings job is to take engineering products and use them to maximize revenue and profit. This requires deep customer and competitive knowledge.

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Piercing the Corporate Veil of Sweat Equity

grasshopperherder.com

As such, you should make sure to think of the proposals as an investor and get a reasonable term sheet. All names redacted.). I think it’s difficult, if not impossible, to value a pre-revenue company with any reasonable accuracy. The company with all the revenue is Company C. I’m wrong all the time.