Up and Running

MARCH 21, 2018

You’ll think about your business, name, logo and colors; but maybe more importantly, you’ll think through who your target audience is and how you want them to feel about your product or service. He has been praised by the likes of former President Barack Obama, who named him a top 100 entrepreneur under the age of 30. WordPress DIY.

Entrepreneur 107

Entrepreneur Technical Review Hosting SEO 107

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 21, 2011

Because then you’d miss out on: Whether it’s better experience to build a complete, tiny startup or to do more in-depth customer development for a meatier problem. I see the name of Noel’s company. Why don’t you give Jason the name of your company or your URL? The name game. Noel: Am I live?

Widget 204

Widget Cofounder Technical Review Software Review 204

YoungUpstarts

DECEMBER 9, 2013

Unless you’re running your business from underneath a rock, you know that losing a customer is a big deal because it has a significant impact on your organizational health. Besides the loss of potential future revenue, any sunk costs (costs you initially incur to gain the customer) are unrecoverable.

Customer 170

Customer Technical Review Florida Cofounder 170

Steve Blank

SEPTEMBER 10, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. After twelve months Handspring’s revenue was $170 million. They never understood Market Type. End result?

Customer Development 222

Customer Development Developer Customer Silicon Valley 222

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

Because then you’d miss out on: Whether it’s better experience to build a complete, tiny startup or to do more in-depth customer development for a meatier problem. So that means stuff like thinking about what a business model might be, it does mean customer development. So I have a question for you, Jason.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

ConversionXL

JUNE 12, 2014

That would be 23.94% growth in revenue. Yes, it will probably make your user experience more persuasive, but your time will be much better spent focusing on identifying your target market , customer development , and data driven traffic acquisition. What if I pick the wrong name? That being said….

Conversion 112

Conversion eCommerce Software Review Green 112

ConversionXL

JUNE 12, 2014

That would be 23.94% growth in revenue. Yes, it will probably make your user experience more persuasive, but your time will be much better spent focusing on identifying your target market , customer development , and data driven traffic acquisition. What if I pick the wrong name? That being said….

Conversion 105

Conversion eCommerce Software Review Green 105

ConversionXL

JUNE 12, 2014

That would be 23.94% growth in revenue. Yes, it will probably make your user experience more persuasive, but your time will be much better spent focusing on identifying your target market , customer development , and data driven traffic acquisition. What if I pick the wrong name? That being said….

Conversion 101

Conversion eCommerce Software Review Green 101

ConversionXL

JUNE 14, 2021

They developed features with their specific audience in mind. million in monthly recurring revenue (at time of writing). It allows customers to peer in and find out if what you’re offering is for them—and if they should stick around to learn more. It could help us shape the future of [COMPANY/PRODUCT NAME].

Software Review 158

Software Review Audience Differentiation Framework 158

This is going to be BIG.

SEPTEMBER 21, 2010

It’s the kind of thing you can repeat in an elevator, simple to understand , universally applicable , and, most importantly, doesn’t burden your tech team with a lot of custom development. Circulate your pipeline to your investors in a Google doc and ask them to put their names next to anyone they can introduce you do.

Early Stage 138

Early Stage Developer Technical Review Widget 138

Steve Blank

APRIL 30, 2009

Customers went into the store either looking for the SuperMac product by name (if our demand creation activities had been effective) or went in unsure of which brand of board to buy. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.)

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Steve Blank

AUGUST 15, 2016

For the past 30 years great colleges have approached recruitment by creating a list of names from the PSATs and then sending out glossy brochures. Here’s what happened: We got the product out; we got paying customers. Our revenue model was wrong. Filed under: Customer Development , SiriusXM Radio Show.

Cofounder 147

Cofounder Entrepreneur Africa Sales Cycle 147

ConversionXL

JUNE 12, 2014

That would be 23.94% growth in revenue. Yes, it will probably make your user experience more persuasive, but your time will be much better spent focusing on identifying your target market , customer development , and data driven traffic acquisition. What if I pick the wrong name? That being said….

Conversion 84

Conversion eCommerce Software Review Green 84

ConversionXL

JULY 3, 2014

Giving your personas names and faces are less important than ensuring they are based on real people, not stereotypes. While putting a name and an age isn’t a must on your personas, it does help with visualizing a person behind the persona. You can create segments that reflect: Average revenue per user. Frequent customers.

Customer 133

Customer Analytics Conversion Lead Generation 133

ConversionXL

NOVEMBER 5, 2020

Using my existing skills and resources (including an old domain name), I tested a productized digital PR offer. For ambitious agencies, taking an MVP approach can unlock incredibly lucrative revenue streams. It was a tough decision, as we spent a lot of work researching, developing offers, and producing our messaging.

PR 120

PR B2B Lean Audience 120

Steve Blank

MAY 7, 2019

Lean Methodology consists of three tools designed for entrepreneurs building new ventures: The Business Model Canvas – to write down all the hypotheses about a new business; Customer Development – a process for testing those hypotheses outside the building; Agile Engineering – to rapidly build minimal viable products to test product/market fit.

Lean 334

Lean Marketing Agile Customer Development 334

Steve Blank

NOVEMBER 1, 2010

They made other assumptions about the type of sales channel, partnerships and revenue model they would need. And they rolled all of this up into a set of financial forecasts with a “size of market” forecast from brand name management consulting firms that said they’d have 42 million customers by 2002. Lessons Learned.

Business Plan 335

Business Plan Customer Business Model Customer Development 335

A Smart Bear: Startups and Marketing for Geeks

MARCH 11, 2014

Edwin: Correct, I fully agree and the name MeetingKing already says that my initial focus definitely was on meetings, right? Now what I’ve found is that especially the larger licenses, 10- and 25-user licenses, in the beginning I lost those customers after a couple of months. But we’re just not going to name them as ideal.

Technical Cofounder 220

Technical Cofounder Cofounder Software Review Management 220

Steve Blank

MARCH 18, 2011

VC’s worked with entrepreneurs to build profitable and scalable businesses, with increasing revenue and consistent profitability – quarter after quarter. They taught you about customers, markets and profits. With Netscape’s IPO , there was suddenly a public market for companies with limited revenue and no profit.

Internet 335

Internet IPO Silicon Valley Agile 335

Steve Blank

AUGUST 5, 2013

Steve and I have long held similar beliefs about how to run start-ups, even if we’ve used different names to describe the key principles. Regarding revenue, we made a big bet on “purchase intent.” We looked at social sites—like Facebook and Twitter—with huge user bases, but comparably small revenue. Customer Development'

Lean 302

Lean Agile Customer Development SEO 302

Up and Running

MAY 23, 2016

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. At this stage, simply list your primary revenue streams and your key expenses. At this stage, simply list your primary revenue streams and your key expenses.

Software Review 74

Software Review Software Delaware Forecast 74

Steve Blank

DECEMBER 7, 2010

We’ll build the class around the business model / customer development / agile development solution stack. Instead you will be getting your hands dirty talking to customers, partners, competitors, as you encounter the chaos and uncertainty of how a startup actually works. What did you discover from customers?

Wiki 318

Wiki Lean Management Business Model 318

Steve Blank

AUGUST 31, 2009

At their best, these processes provide detailed plans, checkpoints and milestones for every step in getting a product out the door: sizing markets, estimating sales, developing marketing requirements documents, prioritizing product features. So what’s wrong the product development model? All of this is usually a bad idea.

Customer Development 245

Customer Development Developer Customer Silicon Valley 245

Steve Blank

AUGUST 15, 2016

For the past 30 years great colleges have approached recruitment by creating a list of names from the PSATs and then sending out glossy brochures. Here’s what happened: We got the product out; we got paying customers. Our revenue model was wrong. Filed under: Customer Development , SiriusXM Radio Show.

Cofounder 120

Cofounder Entrepreneur Africa Sales Cycle 120

Steve Blank

JULY 22, 2010

Customer Validation needs to have the CEO actively involved. Customer Development Diagnostics over Lunch. The board was getting nervous as the company was missing its revenue plan. He went through his product feature by feature and matched them to the customer problems. Here’s an example in a direct sales channel.

Forecast 279

Forecast Sales Customer Customer Development 279

Steve Blank

JANUARY 4, 2010

Now with customers and early revenue, it was out raising its first round of venture money. Staring at us in the board meeting were three term-sheets from brand name VC’s and an unexpected buy-out offer from Google. Posted in Customer Development, Durant versus Sloan, Technology, Venture Capital.

Hockey Stick 303

Hockey Stick Venture Capital Startup Cofounder 303

Steve Blank

NOVEMBER 21, 2016

The students “get out of the building” and test their hypotheses in front of potential beneficiaries using the Customer Development methodology, all while building and updating their Minimal Viable Products. Not their own name, or any other identifying information. If you can’t see the presentation click here.

Silicon Valley 120

Silicon Valley Washington United Kingdom Lean 120

Steve Blank

NOVEMBER 21, 2016

The students “get out of the building” and test their hypotheses in front of potential beneficiaries using the Customer Development methodology, all while building and updating their Minimal Viable Products. Not their own name, or any other identifying information. If you can’t see the presentation click here.

Silicon Valley 120

Silicon Valley Washington United Kingdom Lean 120

Steve Blank

FEBRUARY 10, 2016

Inbound interest for partnerships, for employment, for investment (increased) — you name it from small companies, small HVAC contractors to large companies like AT&T. Filed under: Customer Development , SiriusXM Radio Show. . … It really exploded our perception and visibility in the United States. Orders increased.

Silicon Valley 120

Silicon Valley Ohio Columbus Entrepreneur 120

Steve Blank

APRIL 7, 2020

Finally to have a better chance of a viable enterprise, they need to test all the other hypotheses in their business/mission model (pricing, demand creation, revenue, costs, etc.). The key principles of customer development are: There are no facts inside the building so get the heck outside. Hello, my name is xx.

Customer 422

Customer Business Model Restful Video 422

conversionxl.com

FEBRUARY 4, 2014

note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). Do This: Use customer development techniques found in this post to build a profile of your ideal buyer personas. Your Name *. Turn more visitors into customers.

Analytics 98

Analytics Software Review Conversion Video 98

Steve Blank

SEPTEMBER 20, 2022

When I asked what they already knew about it, they tossed me a tall stack of industry and stock analyst reports, company names, web sites, blogs. He quickly came up with a list with 9 names/terms. In revenue, market share and growth rate. They want me to map out the space so we can figure out where we can add value. In the U.S.

Forecast 388

Forecast China Demand Web 388

Steve Blank

NOVEMBER 8, 2010

The new device could hold names, email addresses, phone and fax numbers and incoming and outgoing messages. In today’s language of Customer Development , RIM positioned the Blackberry as a segment of an existing market – pager users who needed two-way communication. New Market Revenue Curve. Are you cheaper?

Hockey Stick 279

Hockey Stick Customer Development Silicon Valley Networking 279

ConversionXL

JULY 1, 2014

Afraid: Works in my country: Works for me: Failed before, what’s different: While Noah didn’t disclose the exact lift in conversions or revenue this process brought about, he did say it “literally changed the product overnight.”. You can attach code names to those people. Read the full story here.

Customer 76

Customer Design Software Review Lead Generation 76

Steve Blank

AUGUST 27, 2009

This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. The Product Development Diagram Emerging early in the twentieth century, this product-centric model described a process that evolved in manufacturing industries.

Silicon Valley 271

Silicon Valley Product Startup Product Development 271

David Teten

OCTOBER 1, 2015

I’ve talked with a number of software development shops who are eager to get into the business of cofounding companies, i.e., getting product revenue and equity instead of just consulting revenue. Lastly, I asked for input from Gary Millin, CEO, World Accelerator , a domain name-based accelerator.

Software Developers 60

Software Developers Software Development Software Review Technical Cofounder 60

Steve Blank

APRIL 22, 2009

And that he might want to think about aligning all his video and Internet products under that name. Achieving consensus about every corner case from each stakeholder in the room is something large companies with large revenues, shareholders and employees need to do. Customer Development.)

Silicon Valley 208

Silicon Valley RSS California Customer Development 208