Customer Development Product Name Retention Web 
www.rocketwatcher.com
DECEMBER 5, 2011
But name your startup John Smith and Associates and you’ve got yourself a problem. I’ve never named a company but I’ve named products a handful of times with decidedly mixed results (See my post on product naming here ). Then Web 2.0 7 Startup Customer Discovery Questions.
www.rocketwatcher.com
NOVEMBER 8, 2010
One other basic metric I’d add is “Cost per channel&# (web, print, tradeshow, etc…) and tie in how many each channel is generating, so you get a ROI by channel as well. Oct, 2010 at 9:39 am A comment and a question. There are also other thing to think about. April Amrita Reply 13. Oct, 2010 at 10:36 am Great post.
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