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3 Challenges Your Business Should Consider Before Expanding International

YoungUpstarts

In times of digitization the customer wants an online shop that is also optimized for cultural norms and needs. Germans, for example, are adverse to using credit cards, unlike customers in United Kingdom. In the end, the entire online shop has to focus on the preferences of potential customers in the target market.

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How to Start a Travel Agency

Up and Running

Find out who the major players are that you’ll be competing against, determine who your ideal customer is, and define what they want. How do you want your customers to feel when they visit your website, view your advertising, or use your services? Why should customers use your services, rather than just book a trip themselves?