article thumbnail

Responses to Negative Data: Four Senior Leadership Archetypes.

Occam's Razor

Bubble Kings most commonly reside in organizations where there is little to no accountability (or misplaced accountability, ex: celebration of vanity metrics). They dilute the analysis with non-facts. All the charts Mr. Mulally got were color coded green ( #everythingisawesome ). You might think it would be the Attacker.

article thumbnail

Marching through quicksand

Startup Lessons Learned

Despite all the energy invested in talking to authors about the size of their platform, very few gatekeepers have a rigorous set of metrics for measuring it. And as everyone’s attention starts to focus on those same indicators, their value is being diluted. My blog has over 14000 subscribers, for example. Is that a lot?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

Written By Dan Martell on February 2nd, 2012 | Category: Hiring LeanStartup Marketing Metrics Startup Life | 6 Comments. Building Metrics / Usage Reports / KPI 3. Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. 10) Metrics.

article thumbnail

People-First Capitalism

Reid Hoffman

When I was at RISD, I went to Rhode Island School of Design, there was this idea that was emerging called The Green Movement, the sustainability movement. The burden [should] just be that we care; that if we learn something, we improve it, and that we don’t only use single output metrics and its growth at all costs. Let’s go with debt.

article thumbnail

What is Brand Identity and How To Create a Great One: A Complete Guide for Marketers and Businesses (2019)

crowdSPRING Blog

There are three parts to a good competitive analysis: (1) defining the metrics and identifying the competitors you’re comparing, (2) gathering the data, and (3) the analysis. If your brand tries to be too many things at once, the message becomes scattered and the brand grows diluted. Start by defining what metrics are important.

Marketing 162
article thumbnail

People-First Capitalism

Reid Hoffman

When I was at RISD, I went to Rhode Island School of Design, there was this idea that was emerging called The Green Movement, the sustainability movement. The burden [should] just be that we care; that if we learn something, we improve it, and that we don’t only use single output metrics and its growth at all costs. Let’s go with debt.

article thumbnail

8 Data Visualization Examples for Marketers

ConversionXL

Likewise, green can mean “good.” This example from a presentation by Brent Dykes shows how unnecessary noise dilutes data and how much more effective its when stripped back: Image Filename: example-from-a-presentation-by-brent-dykes.jpg. Alt Tag: Example from a presentation by Brent Dykes that shows how unnecessary noise dilutes data.

Marketing 100