Texting: The Killer Application in your Offline Marketing Arsenal
Duct Tape Marketing
OCTOBER 27, 2017
They’re important for networking, brand building, and lead generation. You set up meetings with potential partners, customers, and dormant leads who finally seem ready to take the plunge. Let’s face it if you’d sent an email, but they’re at the event, chances are it wouldn’t get read in time. But a text will.
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