Web Analytics Segmentation: Do Or Die, There Is No Try!
Occam's Razor
MAY 18, 2010
This would include campaigns you run, like pay per click marketing (PPC), email, affiliate deals, display / banner ads, facebook marketing campaigns. Acquisition also includes search engine optimization (SEO), because it is an activity on which you spend time and money. to your website. Paid search. A specific group of keywords.
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