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Why vanity metrics are dangerous

Startup Lessons Learned

Lessons Learned by Eric Ries Wednesday, December 23, 2009 Why vanity metrics are dangerous In a previous post, I defined two kinds of metrics: vanity metrics and actionable metrics. In this post, Id like to talk about the perils of vanity metrics. My personal favorite vanity metrics is "hits."

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6 Customer Journey Mapping Examples: How UX Pros Do It

ConversionXL

” I had the pleasure of speaking to Dr. Chip about customer journey and innovative service metrics. Metrics should be anchored in part to customer outcomes, not granular processes and practices. Finland-based Leadfeeder is a top (Google) analytics tool that shows the companies that visit your website. Leadfeeder.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Every board meeting, the metrics of success change. Time-to-complete-a-sale is not a bad metric for validated learning at this stage. but few step back and really examine the underlying assumptions of startup finance. Thank you for your simple, insightful explanation of why that is the wrong metric to use.

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Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

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Lessons Learned: The engineering manager's lament

Startup Lessons Learned

Cost and time are effectively absolutes (The Caretaker's high finance schenanigans and 20th century Physics aside). Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

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What is a startup?

Startup Lessons Learned

This is why so many small businesses can be financed with simple bank loans; the level of risk and uncertainty is well enough understood that a reasonably intelligent loan officer can assess its prospects. Thus, the land of startups is a unique place, where the risks themselves are unknown. Startup Lessons Learned - the Conference (April 23.

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Lessons Learned: Where did Silicon Valley come from?

Startup Lessons Learned

Among those: plentiful financing and nerds , a culture that celebrates both failure and success, and an ethos of openness and sharing. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.