50+ Entrepreneurs Explain How They Came Up With Their Business Name
Hearpreneur
SEPTEMBER 16, 2015
There was also an opportunity to use technology to build a much more efficient business – one that could pass savings from those efficiencies onto borrowers. We were bootstrapping the company’s funding, so we could not afford to hire a firm to help us come up with a company name. Metrics are defined as a standard of measurement.
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