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6 Stories of Successful New Entrepreneurs to Inspire Your Business

Up and Running

An engineering services firm, TRISTAR is the first woman and minority-owned firm based in Indiana to offer the Department of Defense (DoD) technical support services. Securing two contracts with the Air Force allowed the company to keep 95 percent of its workforce and even hire 20 more employees and another dozen by 2010.

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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

You struggle to get budget to hire Analysts or Marketers. You also work at a large retailer that sells stuff cheap and when people purchase at your big box store you collect this information: A unique persistent customer id (which the customer kindly forks over), the product purchased by the customer and the store at which they purchased it.

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