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What is Structured Data & Schema for Websites & SEO?

Duct Tape Marketing

For business owners and even for many marketing consultants, search engine optimization can seem like a headache – especially when it comes to any level of technical SEO. I found no comprehensive, easy-to-use structured data plugins for small business websites or for local search engine optimization.

SEO 28
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10 Reasons Why People Don’t Trust Your Website

Duct Tape Marketing

Let’s face it, most of us are skeptical when we visit a business website for the first time. This is why it is essential for your small business website to convince new visitors that you are trustworthy and why you are the company they should choose. He owns & operates Kansas City Web Design and Kansas City SEO.

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Why Paid Search Must Be Part of Your Mix

Duct Tape Marketing

If anything, the importance of advertising in general, and of paid search in particular, has increased in the past few years. Why does it matter for your business? How can paid search assist in lead generation? Some business owners have written off the concept of paid search because they’re not a retailer or B2C.

Search 71
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SEO Is An Integral Marketing Channel

Duct Tape Marketing

If you are a small business owner, people now judge your entire life’s work based on the design and content of your website. Referral marketing may be one of the best tactics on the planet – and one every small business needs to master – but it’s impossible to scale a business on referral marketing alone.

SEO 28