Metrics Redemption SEO 
Occam's Razor
AUGUST 22, 2011
" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. "Engagement" Is Not A Metric, It's An Excuse. Defining a "Master Metric", + a Framework to Gain a Competitive Advantage in Web Analytics. Overview & Importance of Qualitative Metrics. How to focus?"
Occam's Razor
DECEMBER 9, 2013
Bonus: Facebook Marketing: Best Metrics, ROI, Business Value ]. Some of your micro-outcomes were likely already connected to your offline existence (maps, phone calls, offer redemptions, etc.). Expressed by me on behalf of all humans on earth: The world's greatest social media strategy: 1. Entertain Me 2. Inform Me.
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