The Next Web

SEPTEMBER 13, 2013

He is currently CEO of Bubbly , a social media startup backed by Sequoia Capital, SingTel Innov8, and JAFCO. Thailand, Indonesia, Korea, and Vietnam each have a couple of very good VC firms. Valuations are based more on typical later-stage type of metrics. Third, investors are generally much more conservative in Asia.

Asia 132

Asia Silicon Valley India Term Sheet 132

crowdSPRING Blog

DECEMBER 7, 2016

But successful content marketing must go beyond simple vanity metrics. For example, “Giving” is a 3 minute commercial for Thailand mobile phone service provider True Move. Most content marketers measure “engagement” as a re-tweet or a like. Stories should be honest and consistent.

Marketing 48

Marketing Thailand Curation B2B 48

Occam's Razor

FEBRUARY 3, 2014

The only reason my kids know Evian or Volvo Trucks or TrueMove (Thailand), among many other brands, is because of their work on YouTube. For display ads, standard web analytics metrics apply: Click-through rate, % Assists (this is glorious!), Once we hit the Build stage you know what to do, much more standard metrics.

Analytics 149

Analytics Marketing Audience Channel 149