The Crazy Marketing Campaigns That Actually Worked
YoungUpstarts
MARCH 6, 2015
The positive reception of the brand increased to the point of being named Tech Company of the Year by USA Today. The stunt went viral, with the app receiving plenty of publicity. In 2012, the parking reservation app, ParkMe (pictured), targeted the SXSW festival in Austin, Texas to launch an audacious and risky marketing campaign.
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