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Knowledge

Occam's Razor

PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Tip#4: Make Your Analysis/Reports "Connectable" Tip#3: Turbocharge Your SEM/PPC Analysis. Redemption for the Indianapolis Colts at Super Bowl XLI. Hello, My Name is Avinash. Identify The Known Unknowns: Leverage Analytics Custom Alerts. Hello Insights!

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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

While you might be doing great in terms of direct revenue impact of your website, pause and consider what in God's name is happening to that other 98.3% "unconverted" traffic on your site? Name, a unique persistent customer id (Geek ID), the keyword the person came on and their underwear size. Well just assume. :).

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