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Why My Search Engine Use Is Dwindling and Why Yours Will Too

Duct Tape Marketing

Why My Search Engine Use Is Dwindling and Why Yours Will Too This content from: Duct Tape Marketing. Recently, however, I’ve noticed a shift in one very specific aspect of my online behavior, one that will have growing significance for marketers, and that’s in the area of search. Apps inside social networks are providing answers.

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5 Trends That Will Shape Small Business in 2012

Duct Tape Marketing

Other marketplaces such as Amazon, Etsy, Buy.com and eBay are moving toward socializing your product search and becoming decision engines. Search moves to apps. My use of search-engine technology is slowly being replaced by the use of apps that provide me with answers relevant to my personal needs.

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[Infographic] Is SEO Or SEM Better For Online Marketing?

YoungUpstarts

Search engine marketing (SEM) and search engine optimization (SEO) are fundamental to online marketing, and though both are shown to benefit business immensely, they’re not the same. SEM is geared more toward paid search, and SEO is used to drive website traffic through keywords and linking. Types of PPC Ads ( 4 ).

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