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Growth Marketing: The Skills and Frameworks You Need

ConversionXL

FEBRUARY 3, 2022

When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. Perhaps the seminar your CEO led at the same time is responsible for some of the surge in new followers. Smartsheet runs heavily measured PPC ads.

Framework 102
Framework Marketing Acquisition Retention 102
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113 of the Best Lead Generation Tools and Resources

Duct Tape Marketing

MAY 4, 2016

WordStream – Service that manages PPC campaigns, but great info too. SEM Rush – Find profitable key words. Offline Events– This includes events such as workshops, demonstrations, seminars, trade shows, showcases and customer appreciation events. The ad service is largely focused on keywords. Further Reading.

Lead Generation 28
Lead Generation Social Media Public Relations Channel 28
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