ConversionXL

FEBRUARY 3, 2022

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.

Retention 113

Retention Marketing Acquisition Channel 113

Up and Running

OCTOBER 7, 2019

Customer churn rate: shows the percentage of customers lost in a given period (e.g., Revenue growth rate: measures the month-over-month percentage increase in revenue and is the most common and important metric for startups. This is also tied to higher customer ratings and less turnover. . Employee KPIs.

Founder 71

Founder Retention Metrics Technical Review 71

Up and Running

AUGUST 21, 2014

If you have pay-per-click campaigns, you need to understand how they’re doing, how much money you’re spending on them, which of your keywords if you’re using a pay-per-click campaign are working, which ones are not. I’ve had friends who’ve told me, “Why are you advertising on tennis websites?”

Metrics 84

Metrics Startup Churn Rate Forecast 84

maplebutter.com

JANUARY 8, 2013

Do that – nothing else but one product / company / focus and get to $1M in sales with atleast $15% net profit. Friends & Family – High net-worth individuals with a passion for you and your industry. Create a strong brand, solid social community, sell advertising. I think advertising and intent have to be aligned.

Technical Review 44

Technical Review Startup Cofounder Software Review 44