Austin Startup

NOVEMBER 29, 2017

This 4-part story, however, explores the Austin ecosystem based on the 4Cs framework —  culture , capital , customers, and competencies. In other words, consumer-facing startups are likely to find a grateful and sizeable audience within and beyond the city limits. Should Early Stage Startups Move to Austin because of Customers?

Early Stage 54

Early Stage Austin Silicon Valley San Antonio 54

Duct Tape Marketing

OCTOBER 27, 2022

They talk about frameworks, strategies, tactics, and bring special guests to bring you all the information you need in order to turn your content into profit. The ver the simplest thing, and very few people understand this, maybe your audience does more than other leaders. I don't think a lot of people understand what it is.

Seattle 63

Seattle Silicon Valley Conversion Naming 63

Both Sides of the Table

OCTOBER 19, 2010

The following is not meant to be a deep dive but rather a framework for understanding the issues. Attempts at “moving up the stack&# – In 1997 I led a project to help senior management at British Telecom define its Internet strategy. Torso TV - Television was designed for a mass audience in a single country.

Distribution 386

Distribution Audience Video Internet 386

ConversionXL

JANUARY 7, 2015

Back in 1997, the Nielsen Norman Group conducted the first study to determine how users read on the web. The challenge for Quadjobs or any other business that needs to speak to two distinct audiences on one page is making it clear what you want each to do (I could write an entire post on this.) In their words, “They don’t.”

Iowa 48

Iowa Conversion Audience Architecture 48