YoungUpstarts
JUNE 25, 2012
Getting fired from the very company he founded in 1985 before returning to it in 1997 to save it from financial ruin. Although Jobs will forever be cursed with his reputation for being a tyrant, over time he learned to trust the input of other innovators in his industry. That trauma? Great management is like The Beatles.
crowdSPRING Blog
MARCH 5, 2013
Even though the old saw, “there is no bad PR” is still widely subscribed to, real damage can be done when an attempt at a PR stunt fails, in truth the damage done to a sponsoring company’s reputation can be immense (not to mention the expense). fail has never had better friends than these! We Built This City.
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Duct Tape Marketing
DECEMBER 13, 2012
One of the most iconic brands of our time – Apple – was reborn after it launched, in 1997, an innovative campaign inviting people to “Think Different” Today, Apple products are perceived to be better designed, more fun, and more reliable than products from Apple’s competitors. What do you like about their voice?
Up and Running
APRIL 5, 2021
Why web pop-ups have such a tumultuous reputation Now let’s take a look at the history of pop-ups in order to better understand how best to use them. By 1997, the pop-up plague had spread to sites across the net, including Geocities, AOL, and The New York Times. Design for your audience.
Hearpreneur
AUGUST 19, 2015
My idea was that during market downturns, people need to invest in marketing and reputation management because that’s when marketing matters most. But I stopped myself, realizing that I didn’t want to bash this small business online and forever tarnish their reputation. It was so bad that I almost wrote my first Yelp review.
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