Duct Tape Marketing

OCTOBER 27, 2022

Recent episode, The power of just one big marketing idea and How to get it really brings home this idea that instead of chasing the idea of the week, really lock in on one big idea to differentiate your business that can make all the difference in the world. I mean, there a lot of people that felt absolutely very demanding.

Seattle 63

Seattle Silicon Valley Conversion Naming 63

Hearpreneur

AUGUST 19, 2015

At Blurb, we’ve built an Internet platform for people to produce their own bookstore-quality books. In March of 2009 EliteEditing.com launched, and I would run back and forth to an Internet café five blocks from my office to manage work coming through and to take business calls. That’s it. That’s what we do.

Entrepreneur 48

Entrepreneur Australia Technical Review Community 48

abovethecrowd.com

JUNE 2, 2021

Warren Buffet, 1997. On the demand side, the IPO process is limited to a handful of institutional investors and also ignores the vast majority of retail investors. Investment banks simply do not match supply and demand. Marketing 101: Customers love free stuff. The desired allocation of the “hot IPO” is proof all by itself.

IPO 82

IPO Customer Matching Silicon Valley 82

crowdSPRING Blog

FEBRUARY 20, 2019

In 1997 the Nielsen Norman Group revealed that 79% of users they tested scanned web pages rather than reading them. This formula is great to use when introducing a new product or service that needs some explanation or when you want to differentiate your product/service from a competitor. This first tip is important. People are busy.

Marketing 56

Marketing Audience Sales Technical Review 56