Remove 2000 Remove 2004 Remove Cost Remove Retention
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How To Develop Your Customer Retention Strategy

ConversionXL

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

Retention 112
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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

Retention 115
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article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

Retention 105
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Has your company’s customer retention rate increased, decreased or remained status quo over the past five years? Have you outlined and initiated a formal customer retention strategy? In a study by Harvard Business School , it was found that increasing customer retention by even 5% can increase profits between 25-95%.

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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

My company won the ROI of The Year award from The Banker magazine in 2004, something I was very proud of. I wanted to find a way to vastly simplify loyalty programs, eliminating most if not all of the costs and making them much lighter to deploy and manage. In 2000, we launched a loyalty program for a bank in Turkey, Akbank.

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The pioneers of Silicon Valley’s fast culture on how to grow quickly, not recklessly

Reid Hoffman

And, as the industrial revolution showed us, there are some real costs to scale. The implication is that blitzscaling ignores things like “business model innovations that were rooted in a future that the competition didn’t yet understand” in favor of “spending to acquire customers below cost.”.

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Pricing experiments you might not know, but can learn from

conversionxl.com

We make do with guesstimates and a vague recollection of what things are “supposed to cost.”” He came across the following subscription offer from The Economist, the magazine (he’s also explaining this in his TED talk here ): Both, the print subscription and Print & web subscription cost the same, $125 dollars.

St. Louis 111