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Global Multichannel Consumer Behaviour (Research/Purchase) Analysis

Occam's Razor

The cost of failure in the offline world is so high that even when the cost of failure is low (online), they don't want to take the smallest risk. I spend 70% of my time in the US and for those discussions I'm primary looking at speed (connection above), mobile penetration (yes, 2007 was the year of mobile!),

Global 136
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Startup Revenue Milestones

K9 Ventures

At K9 we invest in companies which have a clear/direct revenue model and typically don’t invest in companies that follow the Ubiquity first Revenue Later (URL) revenue model made famous by Eric Schmidt in 2007. If you’re selling a product that costs six figures or seven figures, then obviously your thresholds may be very different.

Revenue 48
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Transcript of Spotting Inflection Points in Your Industry

Duct Tape Marketing

Well, I think a stellar example for that business specifically, is the Norway based companies Schibsted, and their head of operations said in the early 90s, he said the internet is perfect for classified ads, classified ads are perfect for the internet. Rita McGrath: Mm-hmm (affirmative). Rita McGrath: It does.