Remove 2008 Remove Early Stage Remove Framework Remove Sales Cycle
article thumbnail

Strategy Roundtable: Do Not Spray and Pray

ReadWriteStart

I asked her to work with the Clarify Your Story framework, something we ask people to use in preparing for the roundtable, but clearly, Jeanne did not do her homework. With enterprise customers, this would result in tremendous exit barriers, making sales cycles long and involved, which a small startup will find hard to withstand.

India 114
article thumbnail

Lessons Learned: Validated learning about customers

Startup Lessons Learned

In an early-stage startup especially, revenue is not an important goal in and of itself. Let’s start with a simple question: why do early-stage startups want revenue? If youre still very early stage, then you need to know what a true early adopter looks like. But all things are never equal.

Customer 167
article thumbnail

Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Friday, October 10, 2008. The Bessemer 10 laws of SaaS - Fall 2008 Release. When we first published Bessemer’s Top 10 Laws for Being "SaaS-y" in early 2008 in conjunction with our annual invitation-only SaaS CEO Summit, we were overwhelmed with the positive response and feedback we received. ▼ 2008. (11).