Startup Lessons Learned

APRIL 14, 2009

In an early-stage startup especially, revenue is not an important goal in and of itself. Let’s start with a simple question: why do early-stage startups want revenue? First of all, it means that most aggregate measures of success, like total revenue, are not very useful. But all things are never equal.

Customer 167

Customer San Francisco Lean Hockey Stick 167

www.forentrepreneurs.com

FEBRUARY 2, 2010

Share: Posted in Building for Success , Sales & Marketing Machine , Startup Help. Tagged with Metrics , SaaS , Sales & Marketing Machine. aggregate pipeline created in a given week) could be altered reflexively by their measurement -- a sort of Heisenberg Uncertainty Principle for high-velocity sales.

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Metrics Design Entrepreneur Startup 55

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

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Software Review North America Europe Metrics 48