ConversionXL

FEBRUARY 3, 2022

You can calculate retention using the following formula: Customers at the end of the period – new customers gained within the period / the number of customers at the beginning of the period x 100 = customer retention rate. Use this information to optimize for retention with: Transactional messaging. Gamification.

Retention 113

Retention Marketing Acquisition Channel 113

practicetrumpstheory.com

JULY 14, 2010

For example, spending a ton of effort to drive sign-ups for a product with very low retention is a form of waste. Of the 5, only 2 matter before Product/Market Fit – Activation and Retention. This is because I believe in charging from day 1 which more naturally aligns (but does not replace) Revenue with Retention.

Metrics 51

Metrics Lean Retention Startup 51

Agile VC

NOVEMBER 9, 2015

Undoubtedly some small businesses who became Square customers were comforted by the affiliation… if it’s good enough for Starbucks’s billions in payments it must be good enough for me. Square grew revenue >170% YoY in 2013, then 54% YoY in 2014, and is on pace to grow about 32% YoY here in 2015.

IPO 165

IPO .Net Revenue Acquisition 165

www.vccafe.com

MARCH 11, 2013

Startup Resources (Updated Mar 2013). Venture Capital Cafe > Startup Resources (Updated Mar 2013). Added – March 2013* Startup Intelligence tools. Read post Why Learning should be your top 2013 new year’s resolution  for a full list. customer retention, churn reduction, lifetime value. StartLogic *.

Software Review 53

Software Review Technical Review Startup 53