Acquisition Aggregator Employee Greece 
Agile VC
JUNE 12, 2012
In fact my first job as an early employee of PayPal was as Product Manager responsible for our mobile products (WAP-enabled cell phones and our legacy Palm Pilot IR port product) and the first international version of PayPal. Greece) might attempt a half-crazy experiment like this.
Occam's Razor
APRIL 29, 2013
Measuring Visits and Conversions in aggregate first and segmented by keywords (or even key word clusters) will get you on the path to showing real impact. That gives you short term acquisition quality, you can then move to long term quality by focusing on metrics like lifetime value. Don't start with LTV, it is hard.
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