Duct Tape Marketing

OCTOBER 12, 2015

c) create individual landing pages for any advertising or PPC campaign that directs back to your homepage. New Users are the number of people viewing the site for the first time (or for the first time on their particular IP address) while returning users are returning to view your content again. Users – New and Returning.

Metrics 28

Metrics PPC Marketing Analytics 28

ConversionXL

JULY 25, 2016

The simplest fix is to set up IP filters to see what your GA data looks like with your computer’s site visits taken out. They’ve also made Paid Search the default channel for any links that are tagged as CPC or PPC, which most of you probably use for your pay-per-click advertising on social media.

Analytics 48

Analytics Social Media Channel Campaign 48

maplebutter.com

JANUARY 8, 2013

Create a strong brand, solid social community, sell advertising. Use [link] – requires knowledge of SEO and keywords. We’re considering doing SEO and PPC as well as cold calling to generate leads. 1) creates inbound links (SEO), 2) brand awareness (Audience), 3) very small percent convert.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Occam's Razor

FEBRUARY 22, 2010

Feel better? : ) When should you start doing paid search advertising for tours to Italy for 2011? Where to do display advertisements to ensure you get in front of men considering proposing to their girlfriends (or boyfriends)? For sites that rely on advertising, the data used by advertisers must be as. In May 2010 (!).

Analytics 123

Analytics Securities and Exchange Commission Search Engineer 123

Occam's Razor

FEBRUARY 9, 2015

Display Advertising Opportunity Analysis. The two exceptions are… I tend to dip in and out of my Raven subscription (primarily because I tend to dip in and out of SEO analysis needs). Identify the impact on your display advertising campaigns. We need to shift our strategy to more dramatic focus on SEO.

Metrics 60

Metrics Analytics Non-Compete Search 60

Occam's Razor

APRIL 29, 2013

1 Search Results Ranking = SEO Success. If it take ten days to make a decision to change bids on our PPC campaigns, let's go with that data cycle. " PS: Bonus : Facebook Advertising / Marketing: Best Metrics, ROI, Business Value. 1 Search Results Ranking = SEO Success. Real-time data is life changing.

Metrics 166

Metrics Marketing Search SEO 166