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7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. The AAA form asks for a bit more info (height and weight) and, smartly, captures my email address. you can add it to a wish list, add it to your designers, email it to your mom (and beg her to buy it for you), etc. The suggestions engine they have.

Web 164
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Web Analytics Career Guide: From Zero To Hero In Five Steps!

Occam's Razor

I got an email the other day with this simple question: "How do break into the world of web analytics?" If an institution near you provides a course in quantitative or qualitative analytics (even traditional analytics such as direct marketing or market research) then that is also well worth the investment.

Analytics 125