ConversionXL

FEBRUARY 3, 2022

As InVision App’s marketing manager Sophia Eng explains: “It is rare for a large company at a late stage or an enterprise software company to be doing growth marketing with all of the channels at top peak performance. For example, if you run a software company, talking to clients at a trade show might put you in touch with the right audience.

Retention 113

Retention Marketing Acquisition Channel 113

David Teten

DECEMBER 3, 2019

But, most of use raise capital and source deals the same way people looked for dates 20 years ago: by networking at conferences (or bars). . We are also seeing technology evaluation as an increasingly important part of LP operational due diligence. That’s why 40 million Americans use online dating sites.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

ConversionXL

NOVEMBER 22, 2022

new customer aquisition, conversion rate, and churn rate ). For example, if you want to see how a landing page contributes to your goal of increasing sales, conversion rate is a good metric to track. Traffic from direct links, such as an affiliate link or news source. Website traffic is a digital marketing staple.

Metrics 105

Metrics Analytics Marketing Acquisition 105