Remove Affiliate Remove Customer Development Remove Management Remove Product Development
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Seven Things Your Customers Can Do Better Than You

YoungUpstarts

by Bill Lee, author of “ The Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset “ The old paradigm works like this: Your company produces goods and services that help customers get a job done. In return, the customers pay you money. SAS Canada is a good case in point. their peers).

Customer 168
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Seven Reasons Why Customer Reference Programs Fail

YoungUpstarts

Salesforce.com CEO Marc Benioff put it best when he said that even though every company knows customer references are important, most companies have a lax approach to actually managing them. Someone may hand him a list of prospective references who may or may not be happy customers, or strategically significant, or even profitable.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

Paid - if your product monetizes customers better than your competitors, you have the opportunity to use your lifetime value advantage to drive growth. In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc.

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Startup Tools

steveblank.com

signup, upgrade, trial pricing Zuora – online subscription management FeeFighters – find the cheapest credit card processors HealPay – Collections made easy Customer Support Tender – support, knowledgebase tool for your site GetSatisfaction - conversations between companies / customers.

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Lessons Learned: The lean startup comes to Stanford

Startup Lessons Learned

hitchens - theyre not open to the public as far as I know, but if you have an affiliation with Stanford engineering, undergrad, or GSB, its possible you could come audit. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Labels: events , lean startup 5comments: Hitchens said.

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Startup Resources

www.vccafe.com

Steve Blank on Lean Customer Development. Task Management. Project Management Tools. Subscription Payments / Management. Managing APIs. Customer Relationship Management. Contractor Management. Private beta invitations & management: Prefinery. Scanning / Document Management.

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The Ultimate Guide to Starting a Software Company

Up and Running

Another great way to test your idea is to create a minimum viable product, or MVP. This is the simplest version of your product minus the frills and frosting. It’s a particularly popular strategy in the world of product development and is used to quickly and quantitatively test a product or a product feature.