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Paranoid Companies Miss the Best New Opportunities

Startup Professionals Musings

Your goal is “ coopetition ” - to find a way to partner with your competitor in such a way that both parties can substantially benefit from the other's resources - without stealing customers or damaging anyone's credibility. In the following quarter, we jointly signed up two new customers who loved our “end to end” integrated solution.

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Your Toughest Competitor May be Your Best Partner

Startup Professionals Musings

Your goal is “ coopetition ” - to find a way to partner with your competitor in such a way that both parties can substantially benefit from the other's resources - without stealing customers or damaging anyone's credibility. In the following quarter, we jointly signed up two new customers who loved our “end to end” integrated solution.

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Six Good Reasons to Partner with a Competitor

Startup Professionals Musings

For “coopetition” (also called a strategic alliance) to work, companies need to very clearly define where they are working together, and where they are competing. Here is the right place to start with a good joint non-disclosure and non-compete agreement. Best of both creates a new market. Cross endorsement.

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Web Analytics Career Guide: From Zero To Hero In Five Steps!

Occam's Razor

Companies are starting to think innovatively about the web (no more unintelligent banner ads or digital "crimes against humanity" ), and they are starting to understand the power of data to delight customers and drive accountability. Look at non-profit entities (who have paid jobs). This will ensure two things: 1. That is it.

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