Startup Professionals Musings

JUNE 5, 2012

Others will now buy your travel magazine over a travel book, for example, which competes with both your magazine and the video individually. If your "competitor" isn't really competing with your direct market, you can refer business to each other without anyone losing customers. Cross endorsement.

Non-Compete 241

Non-Compete Merger Technical Review Software Review 241

Startup Professionals Musings

MAY 4, 2011

Others will now buy your travel magazine over a travel book, for example, which competes with both your magazine and the video individually. If your "competitor" isn't really competing with your direct market, you can refer business to each other without anyone losing customers. Cross endorsement.

Partner 225

Partner Non-Compete Merger Technical Review 225

Startup Professionals Musings

APRIL 9, 2010

For “coopetition” (also called a strategic alliance) to work, companies need to very clearly define where they are working together, and where they are competing. Here is the right place to start with a good joint non-disclosure and non-compete agreement. Best of both creates a new market. Cross endorsement.

Partner 120

Partner Non-Compete Exit Strategy Affiliate 120

Occam's Razor

JUNE 6, 2011

Every Analysis Ninja I know (not implementers, not data providers, not excel cross data store integrators – all good jobs) is very, very good at Multiplicity (answering a complex set of digital business questions using the best – often non-clickstream source). Look at non-profit entities (who have paid jobs). That is it.

Analytics 125

Analytics Web Salary Non-Compete 125