Both Sides of the Table

APRIL 4, 2011

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. You will likely have multiple sets of metrics you keep depending on the company’s stage, one’s function in the company and level.

Metrics 346

Metrics Startup Acquisition SEM 346

Up and Running

JULY 26, 2016

These may range from joining an affiliate marketing platform to trying new Google AdWords keywords. This is when metrics come into play. See Also: The Top 10 Tools for Tracking Your Web Metrics. Google AdWords or SEM (expensive). No idea is bad—we write them all on a blackboard and then select the ones we like best.

Revenue 60

Revenue Acquisition Channel Campaign 60

crowdSPRING Blog

MAY 1, 2013

We’ll look at relevant metrics to help you assess whether a specific marketing channel could work for you, and also highlight additional resources to help you get a better understanding of that channel. To learn more about SEO and PPC marketing, read 10 Practical Small Business SEO and SEM Marketing Tips. Social Media Marketing.

Small Business 107

Small Business Marketing Affiliate PPC 107