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Out of the Crisis #20: the founders of Bitwise on the role of technology in empowering people, spreading benefits to underserved communities, and the creation of OnwardUS

Startup Lessons Learned

Their efforts in this crisis have been admirable, but as Jake and Irma made clear in our conversation, this is not enough, we need a widespread, fully funded WPA scale effort to put Americans back to work. Here's my conversation with the founders of Bitwise. He was our IP attorney. They are now operating in nine States.

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Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

If you want to get your company to use display advertising in a smarter manner, and not fall for old cheap tricks like View-Thrus, it is critical that you understand Multi-Channel Attribution Modeling and ensure that you are using both Assisted Conversions and Last-Click Conversions to measure success. Look at popular categories.

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