Empowering Analysis Ninjas? 12 Signs To Identify A Data Driven Culture
Occam's Razor
JANUARY 7, 2014
11: Close to zero aggregated analysis exists, everything's segmented. #10: An example is: "We should add these 80 keywords to our PPC portfolio with a max bid of $14." 11: Close to zero aggregated analysis exists, everything's segmented. All data in aggregate is crap. That is worth fighting for.
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